I try to hate River Island, I really do. I'm from North London so to me, River Island is what the girls who beat me up on the bus wore - but - they also still live there, so I win. Saying that, if I ever saw them I'd probably instantly get out a tenner in fear of them punching me in the face. Much like me, River Island has gone through a two year revival. It's got classy, moved towns/postcodes, got a job and got her hair done by someone qualified.
Don't me get wrong, there is still puh-lenty for the Katie Price wannabes (and you'll be delighted to know, such pieces are now available from age 4-5 for those younger aspiring topless models) but overall their stores really do have something to say for themselves these days. These totes are a great example. At £65, everyone is a winner. I still struggle with the River Island gold plate on the side, but hey, that can be kept on your inside.
South Molton St Style